What is Digital Twin Technology?
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How to Fix March Madness Read MoreMarch Madness is losing its magic. We propose a Mid-major minimum to keep it mad.Sport
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How to Win at the Olympics Forever Read MoreA few determined countries have become unlikely Olympic juggernauts in obscure sports with a combination of focus, resources and cultureSport
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How Prediction Markets Can Save College Sports Read MoreWhy it's in Kalshi's power—and best interests—to fortify in-game action against corruptionSport
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NCAA Cancels Ruling to Let College Athletes Bet on Pro Sports Read MoreA last-minute push from NCAA schools scrapped a plan to let student-athletes bet on pro sports. Could this be a turning point?Sport
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Broadcasting: 10 Years Later Read MoreIn 2015, we released the groundbreaking Future of Sports report with Delaware North, exploring transformative changes in the sports industry. Now, a decade later, we’re revisiting those predictions, reflecting on our insights, and examining the current state of the industry.Sport
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The Stadium: 10 Years Later Read MoreIn 2015, we released the groundbreaking Future of Sports report with Delaware North, exploring transformative changes in the sports industry. Now, a decade later, we’re revisiting those predictions, reflecting on our insights, and examining the current state of the industry, starting with ‘The Stadium.’Sport
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The Race Is On For The First $1 Billion Women’s Sports Franchise Read MoreHow a convergence of new broadcast rights, social media celebrity, and increased female collegiate participation has created a generational opportunity for women’s professional sports.Sport
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What is Digital Twin Technology? Read MoreA look at "digital twin" technology—and how it's going to radically change sportsSport
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The WEIRDest People in the World Read MoreDid the Winter Olympic Controversies Reveal How Cultures Think Differently About Fairness?Sport
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eSports Singularity Ahead Read MoreSimulated Sports Means New Options, Not ReplacementsYouth Sports
