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Josh’s experience at the intersection of technology, media and business began at Forbes Magazine, where he chronicled the brainiacs and billionaires behind the turn-of-the-century tech upheaval, while opening Forbes’ Bay Area office. A contributing editor at Wired Magazine for six years, Josh briefly expired while volunteering in a NASA hypergravity endurance experiment. His Wired story “Drug Test Cowboys,” about professional pharmaceutical trial participants, was optioned by Comedy Central. He has also written for Vanity Fair, Outside, and shelfloads of other publications. He also worked as a copywriter for advertising juggernauts Wieden + Kennedy and Goodby, Silverstein & Partners. Josh graduated from Yale in 1992 with all-Ivy honors in lacrosse and a BA in English. His efforts to dunk a basketball are the subject of Dunkumentary, a documentary that screened at the 2009 Cannes Film Festival Short Film Corner. From 2010 to 2014, Josh served as president of the Commonwealth Club of San Francisco’s INFORUM division. Josh is both Chief Executive Officer at Attention Span Media and Editor in Chief at Attention FWD.